Searching for boat-friendly features
A bass boat company should always be looking for ways to improve and build the best boat possible in all areas. For us at Phoenix, it’s 365-day-a-year process. We’ve always...
Gear Review: LiveTarget Tennessee Craw
What is it? LiveTarget Tennessee Craw crankbait What sets it apart? When it comes to broadly distributed and readily available bass forage, the crawfish holds a pretty high rank. Mimicking...
Billy Vivona: Weaver of dreams
In any creative profession, there are standouts. People whose personality, skillset or contributions set them apart. And it’s no different with rod building. Meet Billy Vivona — a 46-year-old builder...
Gear Review: Gill Rock Soft Shell Jacket
What is it? Gear Review: Gill Rock Soft Shell Jacket What sets it apart? Gill describes its new creation as both hard as a rock, yet soft; a goal achieved...
Gear Review: Angler Aid Essentials Kit
What is it? Gear Review: Angler Aid Essentials Kit What sets it apart? Angler Aid is a Missouri-based education/reference entity dedicated to providing resources that help ensure safety on and...
Lure Lock debuts light-up tackle storage
Ettrick, Wis. – For those nighttime fishing excursions or when you are rigging up early in the morning for a day on the water, the new Lure Lock LED Box...
Gear Review: YETI LoadOut GoBox 30
What is it? YETI Rambler LoadOut GoBox 30 What sets it apart? Having your gear accessible and protected is non-negotiable for almost any pursuit – and yet typical gear cases aren’t built...
Gear Review: Shimano SLX DC
What is it? Gear Review: Shimano SLX DC What sets it apart? Last year, Shimano introduced the Curado DC reel with its I-DC4 digital brake control system designed to reduce...
